WooCommerce Developer & Blogger
In 2022, The Art of the Barbecue with Pollocks Home Hardware refreshed their e-commerce site. Improvements to design, navigation, compliance with SEO best practices and a commitment to an increased number of blogging articles has resulted in noticeable improvements to the search performance of the Pollocks BBQs woocommerce site.
The Pollocks BBQs site has 5 custom brand pages with videos and over 130 products with sales support provided on-site by Pollocks Home Hardware's brick and mortar locations.
Under the guidance of a senior Digital Marketing Manager and experienced developer + design + content team, key improvements to the WooCommerce site are:
- Custome designed templates for 5 manufacturer brand pages
- An improved shopping cart with back buttons, price & product filters, related products listings for upsell and cross purposes, search bar and mobile radio buttons
- The latest in bootstrap design for mobile responsiveness
- Compliance with best practice technical SEO guidelines, including on-page & off-page optimization.
- A commitment to 20 + fresh Barbecue Blog articles including the posting of blogs to social media sites
- An email newsletter sign-up
- A new turbo performance hosting environment set-up that is up to 20x faster for a noticeable improvement to navigation and the overall shopping experience.
Business relationships are based on people and trust. A great e-comm shopping experience means Pollocks BBQs is able to communicate a high level of trust to customers visiting their WooCommerce site at Pollocks BBQs.