Staying competitive in business to-day means finding and maintaining digital marketing talent, creating partnerships and ultimately outsourcing to an experienced senior digital marketing manager with strong people skills and web know-how.
Your digital marketing manager needs to have both marketing foresight and the ability to remotely collaborate with clients and with an established developer / content relationship team.
Recently, Pollocks Home Hardware underwent a custom redesign of their website. The goal was to create a better customer experience with a focus on SEO friendliness.
The creation of an improved customer experience required the skills of a senior digital marketing manager, a plan and an ability to remotely co-ordinate all of the nitty gritty details with a talented development team.
In partnership with an experienced developer team, the site was designed and developed to google’s latest search and security standards including features such as:
- UI/UX Design
- custom design web layouts
- personalized photography
- mobile responsiveness
- newsletter & email capture
- product catalog
- optimization
- hosting & maintenance
- modern message forms
- home page, call-to-action promotional messaging
- video and blogging
Pollocks Home Hardware is now well positioned to achieve even higher levels of trust amongst their existing and future customers with an easy to navigate, enjoyable and SEO friendly site. Check it out at www.pollockshomehardware.ca as well as their refreshed Art of the Barbecue e-comm BBQ site .
